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Company logo, a stylized mountain logomark with the brandname Montagne Noire Web Studio on its right Company logo, a stylized mountain logomark with the brandname Montagne Noire Web Studio on its right

Selling Online Requires More Than Just a Store

E-commerce is an extremely competitive sector. You are competing against giants like Amazon, established marketplaces, and dozens of competitors in your niche. To succeed, you need a fast, professional store optimized for conversion.

A slow e-commerce site drives your customers away. We have all abandoned a purchase because a site took too long to load. Your customers do exactly the same thing.

What Really Matters in an Online Store

Ease of Use

Your customers must be able to find a product, add it to their cart, and pay in just a few clicks. Every additional friction point reduces your conversions. Clear navigation, efficient search, simplified checkout process: we eliminate all obstacles between your visitors and purchase.

Loading Speed

Every second of delay reduces your conversion rate. If you are spending money on Google or Meta advertising to attract visitors, the best way to improve your return on investment is to speed up your site. More visitors arrive, find what they are looking for, and complete their order.

We have seen stores multiply their orders by 20 simply by going from a 12-second loading time to 3 seconds. Speed directly impacts your sales, and our hand-coded sites are optimized for performance.

Fully Responsive on All Devices

54% of e-commerce traffic comes from smartphones. Your store must work perfectly on mobile, tablet, and desktop. We design our sites from the smallest device (iPhone SE) up to ultrawide screens. Your store automatically adapts to any screen size.

Professional Design

Your store must inspire trust immediately. 88% of users do not return after a bad experience. A modern design consistent with your brand reassures your visitors and encourages them to buy. We create stores that make people want to buy, not run away.

Our Two E-commerce Solutions

The choice of technical solution is made during our initial project scoping discussion, based on your specific needs, number of products, and marketing budget.

Shopify Headless: Power and Control

For whom? - Stores with extensive catalogs, need to manage products yourself, or use of specific Shopify plugins.

How does it work? - We separate the backend (where your products are stored) from the frontend (what your customers see). This “headless” architecture combines the advantages of Shopify (simple product management, plugins, payments) with the extreme speed of a custom-coded site.

Advantages

  • Access to the Shopify dashboard to manage your products
  • Ability to add Shopify backend plugins
  • Speed far superior to a classic Shopify theme
  • Scalability: your store grows with your business
  • Total autonomy over catalog management

Snipcart Custom: Simplicity and Performance

For whom? - Small stores with limited catalogs, businesses that sell a few products alongside their services, or gift card sales.

How does it work? - We integrate Snipcart directly into a custom-coded site. It is a lightweight, fast solution that requires no technical management on your part. We handle everything for you.

Advantages

  • Maximum performance with our custom code
  • No technical maintenance to manage
  • Perfect for targeted product ranges
  • We handle product additions and modifications
  • Ideal for testing e-commerce without major investment

The Importance of Marketing Budget in E-commerce

You will be facing established competitors and substantial advertising budgets. Without a marketing strategy, even the best store does not generate sales.

Here are the main channels to consider depending on your sector:

Google Ads - Sponsored links at the top of Google. Effective for capturing immediate purchase searches. Costly but profitable when well managed.

Meta Ads (Facebook/Instagram) - Perfect for impulse purchases. Works well with clear offers and attractive visuals.

TikTok Ads - Ideal for showing your products in action. Cosmetics, household products, food: TikTok excels at demonstrating usefulness.

E-commerce SEO - Optimization to appear naturally on Google. Takes time but generates free traffic in the long term. Includes content creation, site speed, and product page structure.

Influencer Marketing - Partnerships with creators who have an engaged audience. Effective for credibility and awareness.

Organic Social Media - Regular posts to build a community. Free but requires time and consistency.

The combination of these channels depends on your budget, sector, and positioning. We will connect you with our marketing partner to advise on priority investments during your project scoping.

Our Pricing Approach

Our e-commerce stores operate on a monthly subscription model starting at 250 euros per month, including:

  • Store development (Shopify Headless or Snipcart)
  • Ultra-fast hosting on global infrastructure
  • Domain name and professional emails
  • SSL certificate and security
  • Unlimited modifications
  • 7-day support and maintenance
  • Continuous performance optimization

This plan allows you to start without massive initial investment. You pay monthly and benefit from complete service without surprises.

For large-scale e-commerce projects requiring specific developments, we also offer fixed-price payments. We discuss this during our first meeting.

Frequently Asked Questions

  • Which e-commerce solution is right for me?

    It depends on several factors: number of products, marketing budget, need for autonomy in catalog management, and specific tools required. Shopify Headless is better suited for extensive catalogs and businesses that want to manage their products themselves. Snipcart Custom is ideal for small product ranges or for testing e-commerce without major initial investment. We determine the best option together during our initial project scoping discussion.

  • Can I manage my products myself?

    With Shopify Headless, yes. You have access to the complete Shopify dashboard and can add, modify, or delete products at any time. You also manage stock, variants, and prices with total autonomy. With Snipcart Custom, we handle product additions and modifications for you. This option is better suited if you prefer to delegate technical management.

  • What payment methods can I offer?

    Both solutions (Shopify Headless and Snipcart) support major payment methods: bank cards (Visa, Mastercard, American Express), PayPal, Apple Pay, Google Pay. Shopify also offers additional options depending on your country and sector. All payments are secure and PCI-DSS compliant. Your customers pay in complete security.

  • How do you handle logistics and deliveries?

    We configure delivery zones, shipping rates, and carrier options according to your needs. With Shopify Headless, you can also integrate third-party logistics solutions if necessary. Physical stock and shipping management remains your responsibility or that of your logistics provider. We only handle the technical side of the online store.

  • How long to launch my online store?

    It depends on project complexity and how quickly you provide content (product photos, descriptions, legal information). Generally, expect 4 to 8 weeks for a complete Shopify Headless store, and 2 to 4 weeks for a Snipcart Custom solution. We establish a precise timeline during project scoping.

Ready to launch your high-performance online store? Let us discuss your e-commerce project.

LET’S MOVE MOUNTAINS TOGETHER.

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Testimonials

Trusted Web Designer Across The Country

We have helped small business owners all across France and beyond get the website they have been wanting for years. We are invested in our clients just as much as they are in our work. When you work with Montagne Noire Web Studio, you aren't just working with an agency, you're working with a dedicated partner.